|Study location||United Kingdom, Southampton|
|Type||Master courses, full-time|
|Nominal duration||1 year|
|Tuition fee||£16,950 per year|
Undergraduate diploma (or higher)
First or upper second class honours degree in a management, marketing or IT related discipline or equivalent overseas/ professional qualification
The entry qualification documents are accepted in any language
IELTS: 6.5 (with minimum of 6.5 in reading and writing, 6.0 in listening and speaking)
At least 2 reference(s) must be provided.
This MSc reflects the needs of students who are living in, and intend working in, the digital economy and will provide a breadth of knowledge and skills in key digital marketing disciplines that are in great demand from employers. It is particularly suitable for students who have previously studied marketing at undergraduate level and who wish to develop a deeper understanding of the tools and techniques available to marketers today.
Full-time study on the MSc in Digital Marketing follows a schedule of half-day teaching blocks. A single module, for example, will be taught over six half-days, usually the same half-day each week e.g. six consecutive Monday mornings and half modules are taught over three half-days. Module teaching blocks will be scheduled on different half-days so that students will study several modules during the same period .
Teaching takes place during the autumn, spring and summer terms with a few modules scheduled for evenings and the Easter vacation. Formal examinations take place in January and May/June each year at the end of each semester. If you pass the module assessments to a satisfactory standard you then continue work until September leading to the submission of a MSc dissertation.